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01The reference comes firstNothing here is filed as “a Submariner”. It is filed as the reference, with case, dial and bracelet spelled out.

02Specs read off the watchCase size, metal, dial, bezel, bracelet and year come from the piece in hand — not copied off a catalogue.

03Photographed closeDial, caseback and clasp shot in detail, so you can read the watch before you commit to it.

04Notes, not marketingGeneration changes, known quirks, and what actually separates two references that look identical in a thumbnail.

We can source your

This reference isn’t in our showcase right now — but sourcing is what we do. As an active dealer on the global trade network we locate specific pieces to your spec (dial, bezel, size, condition), usually within days. No obligation, dealer-direct pricing.

Looking for a specific reference?

Our concierge sources Rolex, Patek Philippe, Audemars Piguet and more. Tell us what you’re hunting.

Every purchase includes a complimentary MyLuxApp.com certified appraisal

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Reading up before you buy?

The reference guide walks each family generation by generation — case sizes, reference numbers and what changed when.

Every purchase includes a complimentary MyLuxApp.com certified appraisal

Open the reference guide